Bringing together forwarders and air cargo charter airlines should become much easier thanks to the new platform CharterSync. It was designed by two airline pilots and presented at Air Cargo Europe in Munich.
“Since we are both pilots, we noticed the inefficiencies in the supply chain,” said CharterSync co-founders Ed Gillett and Simon Watson. “A forwarder urgently needing a charter solution - a so-called Go-Now - is supposed to contact a lot of air charter brokers, who in turn will have to get in touch with a lot of operators. We have positioned ourselves between the forwarder and the operators.”
The platform is designed to maximise available air charter options, co-ordinate crew availability and optimise fleet utilisation. With the platform the forwarder uploads his request. The system provides the closest possible airport and first available aircraft for the request based on the requested deadline. The system can also produce different options and the respective quotes.
Both the forwarders and the operators have to be registered members of the system. For their intermediary platform CharterSync charges a facilitation fee. “On top of that we also support the operator as well as the freight forwarder,” says Mr Gillett.
CFG: “Gentlemen, being active pilots yourselves, what can you add to the market that others cannot?”
SW:” We know how to fly an aircraft and the limitations involved. We know how all the stakeholders in the process interact.”
EG: “We have a holistic view of how the industry works. We can relate to all the other stakeholders.”
Marcel Schoeters in Munich
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