Dubai-based express and logistics provider Aramex has carried out delivery tests in Dubai to compare and measure the efficiency of deliveries to regular street addresses versus 3 word addresses.

Time Saving
Following the tests, what3words said they showed that the 100 deliveries using 3 word addresses were 42% faster and reduced the total distance travelled by delivery drivers by 22%.
The drivers who used street addresses spent a total of 7 hours and 39 minutes finding delivery locations, and made 25 phone calls to customers asking for directions.
The drivers with 3word addresses found all of the locations easily, without a single phone call, saving time and irritation for both customers and drivers. They were on the road for only 4 hours
and 28 minutes.
Improved delivery times in all cities served
"what3words’ format is universal, and 3 word addresses are available in over 14 languages," said Chris Sheldrick, CEO and co-founder of what3words. "This means that Aramex can improve delivery
times in all the cities it operates in, as well as deliver to a vast new market of customers who have never had an address."
Earlier this year, what3words carried out a similar trial in the UK with London-based on-demand delivery specialist Quiqup, which showed the benefits of using the 3 word addressing system.
In a race across London, Quiqup couriers found that, on average, using traditional addresses took more than twice as long at pick-up and drop-off points. When it came to overall delivery time,
Quiqup couriers using 3 word addresses saw a 30% reduction in time.
Nol van Fenema
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